Marketing Manager

Marketing Manager

Location: Flexible

Regional Scope: Kuwait, Jordan & Bahrain

Reporting to: CEO

Company: FutureTEC

Employment Type: Full-time

Role Overview

FutureTEC is seeking an experienced Marketing Manager to establish and lead the company’s marketing function and build a scalable regional marketing capability.

This role is ideal for a hands-on, strategic B2B marketer who can define direction while remaining closely involved in execution. The successful candidate will work directly with the CEO and senior leadership to translate FutureTEC’s business strategy, technology portfolio, and growth priorities into effective positioning, campaigns, content, partner initiatives, and market engagement.

As FutureTEC's dedicated marketing lead, the Marketing Manager will play an important role in strengthening our corporate and solution brands, enabling sales, supporting strategic technology partnerships, and driving measurable marketing contribution across Kuwait, Jordan, and Bahrain.

Key Responsibilities

Marketing Strategy & Planning

Develop and execute FutureTEC’s regional marketing strategy and roadmap aligned with business objectives.

Establish annual and quarterly marketing plans, priorities, budgets, and KPIs.

Define measurable objectives across brand awareness, demand generation, pipeline contribution, campaigns, events, digital channels, and partner marketing.

Provide regular marketing performance reporting and recommendations to executive management.

Brand & Market Positioning

Define and manage FutureTEC and JOUD brand positioning, messaging, and tone of voice.

Develop clear positioning for FutureTEC’s services, solutions, business units, and strategic technology offerings.

Ensure consistent brand representation across corporate, commercial, digital, event, and partner-related materials.

Maintain and enforce corporate brand standards and guidelines.

Content & Corporate Communications

Lead the development of high-quality marketing and business content, including:

Corporate and business-unit presentations

Solution and service collateral

Sales enablement materials

Case studies and customer success stories

Thought-leadership content

Website and LinkedIn content

Campaign materials

Executive communications and announcements

Manage external designers, agencies, production partners, and content resources where required.

Sales & Demand Generation

Work closely with Sales, Presales, Business Units, and leadership to support pipeline development and go-to-market initiatives.

Develop targeted campaigns supporting strategic accounts, priority solutions, and new business opportunities.

Support account-based marketing initiatives for key customers and market segments.

Establish mechanisms to track marketing-generated and marketing-influenced opportunities through the sales pipeline.

Develop marketing assets that strengthen customer engagement throughout the sales cycle.

Partner & Alliance Marketing

Work closely with Partnerships & Alliances and relevant Business Units to develop joint go-to-market initiatives with strategic technology partners.

Coordinate vendor campaigns, launches, events, customer engagement activities, and co-marketing initiatives.

Manage available partner marketing programs and funds where applicable.

Ensure FutureTEC receives maximum marketing value from its strategic vendor relationships.

Events & Campaigns

Plan and execute regional conferences, customer events, partner events, workshops, executive engagements, and internal initiatives.

Develop event strategy, messaging, communication, content, and supporting materials.

Execute targeted digital, partner-led, account-based, and event-driven campaigns.

Measure campaign and event effectiveness against agreed commercial and marketing objectives.

Digital Presence & Marketing Analytics

Own FutureTEC’s corporate website, LinkedIn presence, and relevant digital channels.

Maintain a professional, consistent, and active digital presence aligned with corporate positioning.

Manage website enhancements, SEO, digital campaigns, and external digital partners where required.

Monitor marketing analytics, campaign performance, engagement, lead generation, conversion, and ROI.

Work with Commercial teams to improve alignment between marketing activity, CRM data, and sales pipeline.

Required Qualifications & Experience

Bachelor’s degree in Marketing, Business, Communications, or a related discipline.

6+ years of B2B marketing experience, preferably within technology, IT services, consulting, professional services, or a related sector.

Proven experience establishing, building, or significantly developing a marketing function.

Strong understanding of B2B technology and services marketing rather than purely consumer or e-commerce marketing.

Experience developing marketing strategy while remaining directly involved in execution.

Demonstrated experience supporting sales, demand-generation, partner, and go-to-market initiatives.

Experience managing digital marketing, content, campaigns, events, and corporate communications.

Strong ability to work independently and manage multiple priorities.

Excellent written and verbal communication skills in English. Arabic is a strong advantage.

Experience working across multiple markets or with regional stakeholders is preferred.

Key Skills & Attributes

Strategic thinker with a hands-on execution mindset

Strong commercial and business understanding

Excellent B2B writing and communication skills

Strong understanding of technology marketing

Comfortable working directly with senior leadership

Data-driven and focused on measurable marketing outcomes

Highly organized with strong attention to detail

Strong stakeholder and project-management skills

Able to manage agencies, vendors, and external partners effectively

Confident, mature, and professional communication style

Why Join FutureTEC

This role offers an opportunity to:

Build and shape FutureTEC’s marketing function and regional marketing strategy.

Work directly with executive leadership on strategic initiatives.

Support a growing portfolio spanning cybersecurity, cloud, Microsoft, Data & AI, digital trust, and enterprise technologies.

Work alongside leading global technology partners.

Gain regional exposure across Kuwait, Jordan, and Bahrain.

Grow into broader marketing leadership responsibilities as FutureTEC’s marketing organization expands.