Digital Marketing Manager

Are you a digital powerhouse who thrives on data, creativity, and results?

At Boutiqaat, we’re looking for a Digital Marketing Manager to lead our digital growth journey driving traffic, conversions, and brand love across every digital touchpoint.

If you’re passionate about building impactful campaigns, leading high-performing teams, and turning insights into action, this role is for you.

As a Digital Marketing Manager, you will own and shape Boutiqaat digital marketing strategy planning, executing, and optimizing campaigns across SEM, SEO, social media, email, display advertising, and beyond. From brand awareness to customer acquisition, you’ll ensure every campaign delivers measurable impact and supports our growth objectives.

What You’ll Be Doing

Plan and execute multi-channel digital marketing campaigns aligned with business goals

Analyze performance, optimize ROI, and continuously improve campaign effectiveness

Oversee the creation of engaging, high-quality content that speaks to our audience

Manage content calendars to ensure timely and consistent execution

Partner closely with Sales to deliver powerful digital marketing support

Manage and mentor a team of SEO specialists, social media managers, and content creators

Foster a collaborative, performance-driven culture

Provide regular feedback, coaching, and development opportunities

Strengthen Boutiqaat’s online presence and brand reputation

Oversee social media platforms including Instagram, Facebook, Snapchat, Twitter/X, and YouTube

Ensure consistent, compelling brand storytelling across all digital channels

Collaborate with media partners and stakeholders to amplify campaigns

Track KPIs such as CPL, CPA, ROI, website traffic, and engagement

Deliver insights and recommendations to senior management

Conduct competitor and market analysis to stay ahead of trends

Manage and optimize the digital marketing budget

Develop digital strategies for new and existing products

Launch innovative online initiatives, promotions, and campaigns

Create and maintain a strong digital framework and social media governance

Drive traffic to both the website and mobile app through SEO, PPC, and performance marketing

What You Bring to the Table:

Bachelor’s degree in marketing, Business Administration, Communications, or a related field

9–12 years of digital marketing experience, with 3–4 years in a leadership role

Proven success in managing integrated digital campaigns and teams

Strong analytical background with a performance-driven mindset

Hands-on experience with Google Ads, Google Analytics, Facebook Ads Manager, SEO tools (SEMrush, Ahrefs), email platforms, and CRM systems

Solid understanding of web analytics and tracking

Basic knowledge of HTML, CSS, and JavaScript is a plus

Fluent in English; Arabic is an advantage

Strategic thinker with a strong creative edge

Data-driven, analytical, and results-oriented

Confident leader with excellent communication skills

Ability to juggle multiple projects in a fast-paced environment

Curious, adaptable, and always ahead of digital trends

Why Boutiqaat?

At Boutiqaat, you won’t just join a company you’ll join a movement redefining e-commerce beauty and lifestyle retail. Here, every day offers new challenges, learning opportunities, and a chance to help build a smarter, more efficient operation from the ground up.

Ready to Grow with Us?

Kickstart your career with hands-on experience, expert mentorship, and real impact.

Apply now and be part of something exciting!