Sales Executive
Harry Winston
Role:Position: Sales Executive ** Saudis only **
Job Purpose
To deliver an exceptional luxury client experience, drive sales performance, and build long-term client relationships while representing the brand’s heritage, values, and standards. The Sales Executive is responsible for achieving individual sales targets, developing client portfolios, and contributing to the boutique’s commercial success.
Key Responsibilities
Sales & Business Development
Achieve individual sales targets and contribute to boutique sales objectives.
Actively identify sales opportunities and convert boutique visitors into clients.
Promote products, collections, and brand offerings in accordance with brand standards.
Demonstrate strong product knowledge, including technical features, craftsmanship, heritage, and storytelling.
Maximize sales opportunities through cross-selling and up-selling techniques.
Maintain a healthy sales pipeline and client portfolio.
Client Experience & Relationship Management
Deliver a personalized luxury customer experience throughout the entire client journey.
Build and maintain long-term relationships with existing and prospective clients.
Conduct timely follow-ups on inquiries, quotations, reservations, and after-sales requests.
Capture and maintain accurate client information within the CRM system.
Support clienteling initiatives and VIP customer engagement activities.
Ensure all interactions reflect the brand’s luxury standards and values.
CRM & Client Development
Develop and maintain an active client portfolio.
Regularly update client profiles and interaction history.
Generate repeat business through relationship-building and proactive outreach.
Participate in client events, activations, and customer engagement programs.
Support the execution of CRM campaigns and client retention initiatives.
Boutique Operations
Ensure the boutique is maintained according to brand visual merchandising and operational standards.
Support stock handling procedures and inventory accuracy.
Follow all operational, security, and cash-handling procedures.
Ensure products are displayed and presented according to brand guidelines.
Support opening and closing procedures when assigned.
Product Knowledge & Brand Representation
Continuously develop knowledge of products, collections, industry trends, and competitors.
Represent the brand professionally at all times.
Maintain a high standard of personal appearance and grooming according to brand guidelines.
Act as a brand ambassador inside and outside the boutique.
Team Collaboration
Collaborate effectively with boutique colleagues to achieve business objectives.
Support boutique activities, events, and operational initiatives.
Share product and market knowledge with team members when required.
Key Performance Indicators (KPIs)
Sales Performance
Individual Sales Achievement (% vs Target)
Average Transaction Value (ATV)
Units Per Transaction (UPT)
Conversion Rate
Sales Contribution to Boutique Target
CRM & Client Development
Number of New Clients Acquired
CRM Data Accuracy
Client Follow-Up Completion Rate
Repeat Customer Rate
VIP Client Engagement Activities
Customer Experience
Customer Satisfaction Score
Mystery Shopper Score
Service Quality Compliance
Operational Excellence
Inventory Accuracy
Compliance with Boutique Standards
Attendance & Punctuality
Authority & Decision Making
Manage customer interactions and sales opportunities within approved boutique procedures.
Provide product recommendations and solutions to clients.
Escalate discount requests, complaints, or exceptional situations to management.
No authority to approve discounts, special pricing, or policy exceptions.
Qualifications & Experience
Diploma or Bachelor’s Degree preferred.
2+ years of experience in luxury retail, jewelry, watches, fashion, hospitality, or premium customer service environments.
Previous sales experience in a client-facing role.
Fluency in English; Arabic is preferred.
Knowledge of CRM systems and Microsoft Office is an advantage.
Competencies
Behavioral Competencies
Client Focus
Communication Skills
Relationship Building
Professionalism
Attention to Detail
Teamwork
Sales Mindset
Technical Competencies
Luxury Sales Techniques
Clienteling & CRM
Product Presentation
Retail Operations
Inventory Awareness
Brand Storytelling
Working Relationships
Internal
Store/Boutique Manager
Assistant Manager / Supervisor
Senior Sales Executive
Retail Team
Brand Manager
External
Clients
VIP Customers
Mall Management (when required)
External Event Partners (when assigned)
Key Challenges
Achieving ambitious sales targets in a highly competitive luxury market.
Building long-term relationships with high-net-worth clients.
Maintaining luxury service standards during peak business periods.
Balancing sales performance with exceptional customer experience.
Keeping client portfolios active and engaged.