E-commerce Manager / Marketplace Manager / Online Business Manager
European Business Law Master Association - University of Paris
Role:Role DescriptionWe are seeking a strategic, innovative, and results-driven E-commerce Manager to oversee online business operations, manage digital marketplaces, and drive sustainable growth across multiple e-commerce channels. The successful candidate will be responsible for developing online sales strategies, optimizing marketplace performance, enhancing customer experiences, and maximizing digital business opportunities.
Key Responsibilities:
Develop and implement e-commerce strategies to achieve online sales targets and business growth objectives.
Manage daily operations across e-commerce platforms, online marketplaces, and company websites.
Oversee product listings, pricing strategies, inventory updates, promotions, and order management.
Identify new online business opportunities and explore potential digital sales channels.
Monitor marketplace performance, sales trends, customer behavior, and competitor activities.
Develop and execute digital marketing campaigns to increase website traffic, customer engagement, and conversion rates.
Optimize product descriptions, images, keywords, and search visibility to improve online product performance.
Coordinate with marketing, logistics, customer service, and operations teams to ensure smooth business processes.
Analyze sales reports, website analytics, and marketplace data to identify improvement opportunities.
Manage promotional campaigns, seasonal offers, and platform-specific marketing activities.
Ensure a positive customer shopping experience through effective service and order fulfillment processes.
Establish performance indicators and prepare regular reports on revenue, conversion rates, and business performance.
Maintain strong relationships with marketplace representatives, suppliers, and external business partners.
Ensure online business activities comply with platform policies, company guidelines, and relevant regulations.
Identify emerging e-commerce trends and recommend innovative solutions to improve business efficiency.
Qualifications
Bachelor's degree or above in Business Administration, E-commerce, Marketing, Digital Business, or a related field.
Strong understanding of e-commerce operations, online marketplaces, and digital business models.
Excellent knowledge of online sales strategies, product management, and marketplace optimization.
Familiarity with platforms such as Amazon, Shopify, eBay, Lazada, Shopee, or other e-commerce marketplaces.
Good understanding of digital marketing, SEO, social media advertising, and online customer acquisition.
Strong analytical skills with the ability to interpret sales data and website performance metrics.
Excellent communication, coordination, and problem-solving abilities.
Knowledge of inventory management, order processing, pricing strategies, and customer relationship management.
Proficiency in Microsoft Office, spreadsheet tools, and digital business management platforms.
Strong organizational skills and the ability to manage multiple priorities.
Customer-oriented mindset with a focus on improving online shopping experiences.
Creative thinking, adaptability, and a proactive approach to digital innovation.
High level of professionalism, accountability, and commitment to achieving business objectives.
