Corporate Sales Executive
Confidentiel
Role:Job Purpose
The Corporate Sales Executive is responsible for generating new corporate business opportunities, supporting corporate account management, and contributing to the achievement of hotel sales and revenue targets. The role focuses on proactive client prospecting, lead generation, sales calls, and promoting the hotel's accommodation and business services to prospective corporate customers.
The position also supports the preparation of corporate proposals, client site inspections, booking coordination, and accurate sales reporting. Working closely with the Corporate Sales Manager and internal departments, the Corporate Sales Executive ensures effective client follow-up, professional service delivery, and continued growth of the corporate customer portfolio.
Key Duties and Responsibilities
A. Corporate Sales & Business Development
Conduct proactive sales activities, including cold calling, telemarketing, email campaigns, and client visits to generate corporate business opportunities.
Identify prospective corporate clients and qualify leads to support sales pipeline development.
Assist in managing assigned corporate accounts and generating room night production.
Monitor local business developments and market trends to identify potential sales opportunities.
B. Client Relationship & Account Management
Build and maintain professional relationships with corporate clients, travel coordinators, and business partners.
Conduct hotel site inspections and property tours for prospective corporate clients.
Prepare customized sales proposals, corporate rate agreements, and promotional information.
Respond promptly to corporate enquiries and follow up on pending business opportunities.
C. Sales Coordination & Reporting
Coordinate corporate bookings, rate arrangements, and special requests with Reservations and Front Office teams.
Assist in preparing corporate RFPs, contracts, and account renewals.
Maintain accurate records of sales activities, client interactions, and leads in the CRM system.
Prepare sales activity reports and participate in departmental sales meetings.
Support corporate networking events, sales missions, and promotional activities.
Key Performance Indicators (KPIs)
Achievement of assigned corporate sales and revenue targets.
Number of qualified corporate leads and new business opportunities generated.
Corporate lead conversion and account acquisition rates.
Growth in assigned corporate account production and room nights.
Timeliness of client follow-up and response to corporate enquiries.
Accuracy and completeness of CRM records and sales reports.
Qualifications, Experience and Skills
Bachelor's Degree in Hospitality Management, Business Administration, Marketing, or a related discipline.
Previous experience in hotel sales, guest relations, front office, or a related hospitality function.
Good understanding of corporate sales activities, customer relationship management, and hotel operations.
Proficiency in Microsoft Office applications and familiarity with hotel sales or CRM systems.
Strong communication, interpersonal, and customer service skills.
Good organizational, time management, and sales prospecting capabilities.
Proactive, results-oriented, and able to work effectively within a team.